Work Breakdown Structure
A three-level breakdown of the AHI real-time marketing data and analytics application, with unique identifiers and an action → result statement for every activity.
Public review note: The scenario is educational and sanitized. Names, dates, figures, identifiers, and other details have been changed or generalized for privacy and security.
Hierarchy
Level 1
The complete AHI App Development Project.
Level 2
Four project phases: Design, Development, Test, and Launch and Approve the App.
Level 3
Twenty-four work packages and activities, each linked to a measurable result.
Level 1 and Level 2 phases
| Code | Level | Phase | Duration | Action → result |
|---|---|---|---|---|
| 1.0 | Level 1 | AHI App Development Project | Project lifecycle | Develop and launch the AHI real-time marketing data application. |
| 1.1 | Level 2 | Design | 30 days | Define and approve the solution design. |
| 1.2 | Level 2 | Development | 90 days | Build and validate the application. |
| 1.3 | Level 2 | Test | 30 days | Verify the app and prepare users for acceptance. |
| 1.4 | Level 2 | Launch and Approve the App | 60 days | Launch, monitor, improve, and close the project. |
Level 3 work packages
| Code | Phase / activity | Duration | Action → result |
|---|---|---|---|
| 1.1.1 | Requirements Definition | 8 days | Define app requirements → approved requirements baseline. |
| 1.1.2 | Vendor Identification | 4 days | Identify qualified vendor → vendor shortlist. |
| 1.1.3 | Vendor Contract | 3 days | Finalize vendor agreement → authorized delivery support. |
| 1.1.4 | Initial Design | 8 days | Develop initial design → reviewable solution design. |
| 1.1.5 | Design Feedback and Updates | 5 days | Gather feedback and update design → refined design. |
| 1.1.6 | Final Design Approval | 2 days | Obtain approval → authorized final design. |
| 1.2.1 | Initial Prototype | 35 days | Build prototype → demonstrable core application. |
| 1.2.2 | IT Upgrades | 30 days | Implement hardware, software, storage, and security upgrades → ready environment. |
| 1.2.3 | Launch Planning | 20 days | Develop launch plan → approved release approach. |
| 1.2.4 | Prototype Beta Testing | 20 days | Perform beta test → recorded test results. |
| 1.2.5 | Beta Feedback and Updates | 20 days | Gather beta feedback and update prototype → improved prototype. |
| 1.2.6 | Prototype Sign-off | 15 days | Obtain sign-off → approved prototype. |
| 1.3.1 | Full-scale Development | 12 days | Begin full-scale development → completed release build. |
| 1.3.2 | IT Hiring | 8 days | Begin IT hiring → qualified candidate pipeline. |
| 1.3.3 | Final Prototype Testing | 8 days | Test final prototype → verified defects and results. |
| 1.3.4 | Customer Acceptance | 4 days | Obtain customer acceptance → accepted release. |
| 1.3.5 | Launch Plan Approval | 3 days | Approve launch plan → authorized launch. |
| 1.3.6 | Marketing Training | 3 days | Train Marketing personnel → prepared users. |
| 1.4.1 | New Hire Finalization | 10 days | Finalize new hires → confirmed staffing plan. |
| 1.4.2 | Initial App Launch | 5 days | Launch the app → available production release. |
| 1.4.3 | Performance Monitoring | 15 days | Monitor app performance → operational metrics. |
| 1.4.4 | Issue Documentation | 5 days | Document app issues → assigned issue log. |
| 1.4.5 | Upgrade Planning and Implementation | 15 days | Plan and implement upgrades → approved improvement release. |
| 1.4.6 | Version 2 and Closeout | 10 days | Plan Version 2 and complete closeout → archived project and follow-up backlog. |